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What's Your Dream?: Find Your Passion. Love Your Work. Build a Richer Life.

by Simon Squibb · 2025

What's Your Dream? is Simon Squibb's guide to finding your passion and building a working life around it, taking its title from the question he is known for asking strangers in his viral videos. Subtitled 'Find Your Passion.… more

First published 2025 · 304 pages · English

11 quotes ★ 3.79 (2,062) Nonfiction

Quotes from the Book

One of the most important lessons I can give you is that you don’t want to be in business with the wrong people.
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We have to pursue our dreams in the full knowledge that we will fail along the way, and get better as a consequence, rather than letting the threat of failure stop us from ever trying at all.
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There is a lesson here: we don’t succeed by forcing ourselves to work hard as some kind of punishment. In fact, we achieve the most when we work smart, and when we are working on something we really want to do.
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hard work has as much in common with failure as it does success.
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When you have a dream, and when you have identified a purpose, it changes your life. Everything starts to make sense because you are no longer playing by someone else’s rules. All the work you do is for a meaningful reason that makes it feel worthwhile. No more counting down the hours. No more having to force yourself out of bed in the mornings. No more working for the benefit of someone you will never meet. You have the only kind of motivation that matters – one you have instilled in yourself.
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Nunca dejes que los demás definan lo que significan para ti el éxito o el fracaso. No crees una imagen falsa de cómo piensas que reaccionarán los otros, y no permitas que esa prisión que tú mismo has creado te impida perseguir tu sueño.
You don’t find your dream. You build it.
The hardest times of our lives are often the ones that really shape us. We don’t want life to be hard all of the time, but we do need it to be hard some of the time. Without those knocks, we don’t grow as people, develop the confidence that is born of resilience, or prepare ourselves to tackle the most important challenges of our life. What’s more, the “hard things” are often so much more difficult in our minds than in reality. The longer we build these things up, the more intimidating the prospect of them becomes. Whereas if we force ourselves to tackle them, we usually discover that our fears were misplaced.
A day of doing things is worth a month of planning to do them.
The purpose of life is a life of purpose.
Because while you still have belief, you will never give up. That is the beauty of having a dream in your life. It not only makes you more ambitious about the future but equips you to be more resilient, confident, and steadfast as you move towards it. With a dream, you swap the treadmill of a salary and a mortgage for something bigger and far more rewarding. A personal cause you will dedicate your life to achieving. Something that will make work seem like fun, and help difficult tasks become achievable. The closest thing we have in life to real alchemy.

Did you know?

  • The full subtitle is 'Find Your Passion. Love Your Work. Build a Richer Life.'
  • The book extends Squibb's signature street-interview question, 'What's your dream?', into a guide for would-be entrepreneurs.
  • It was a #1 Sunday Times bestseller in the UK.

About Simon Squibb

Simon Squibb is a British entrepreneur, investor, and content creator known for his viral videos in which he stops strangers in public to ask, 'What's your dream?' and offers to help fund or build it. He founded the creative agency Fearless, later acquired, and has invested in scores of startups, building a large online following around encouraging people to pursue their ambitions.

More about the author →

About the book

What's Your Dream? is Simon Squibb's guide to finding your passion and building a working life around it, taking its title from the question he is known for asking strangers in his viral videos. Subtitled 'Find Your Passion. Love Your Work. Build a Richer Life,' the book turns that street-corner prompt into a structured argument that everyone has a dream worth pursuing and that starting is more attainable than it seems.

Drawing on Squibb's own path as an entrepreneur and investor, the book mixes encouragement with practical advice on how to begin a business or creative venture with limited resources. Its emphasis is less on detailed financial mechanics than on mindset, courage, and the conviction that a richer life comes from work you actually love.

The book is quoted for its motivational, accessible lines about dreams, purpose, and taking the first step. A #1 Sunday Times bestseller, it reaches readers who follow Squibb online and want his core message in a form they can return to and share.

Book details

First published
2025
Length
304 pages
Reading time
5 hours
Goodreads rating
3.79 (2k ratings)

Critical reception

  • The book was a #1 Sunday Times bestseller in the UK.
  • It builds on Squibb's viral 'What's your dream?' videos and large online following.

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    Big MagicElizabeth Gilbert on living a creative, courageous life.
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    Start with WhySimon Sinek on building work around purpose.

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